Blended learning course for Nespresso staff in Europe
Coffee consumption in the workplace is changing, the coffee break tradition is evolving. To meet this shift in consumer needs and expectations, Nespresso Professional is launching its latest B2B coffee machine range, Nespresso Momento. To help usher in this new technology, Nespresso is working with Takoma to create a blended learning course for Nespresso staff in Europe. A communications campaign featuring a teaser video and questionnaire, revolving around a fact-checking theme, was released early on to raise awareness and get people interested in the product. To present the machine and the services it provides, Takoma put together 7 elegantly designed eLearning modules and 16 on-site workshops. The training course as a whole was a great success and garnered excellent feedback. This was a fantastic collaboration, putting us on the right track for new projects with Nespresso in the future!