ELECTRIC QUEST
Faced with the urgent need to decarbonise Europe, the STELLANTIS Group must modify its range’s electrification strategy.
In this context, how can they, with a short deadline and limited budget, explain this change in strategy and involve all their employees in the imposed electrification of combustion engines?
Our proposal
Turn the employees into strategy change actors!
How?
Creation of an immersive and stimulating journey to enable the group’s employees to become active energy transition participants through the conquest of electricity.
Our role
- Training engineering consulting
- Pedagogical engineering
- Consistent visual identity
- Communication kit
- Digital learning capsules
- Face-to-face and remote training support media
- Translation management
Results
- 100,000+ employees trained in Europe, in 17 languages.
- Best inscription rate (out of all the Group’s training programmes)
- Best completion rate (out of all the Group’s training programmes)
- Best satisfaction rate (out of all the Group’s training programmes)
- Originally a one-off measure, extended annually for 5 years.
